Global Winter Wear Market is valued at approximately USD 317.51 billion in 2022 and is anticipated to grow with a healthy growth rate of more than 4.3% over the forecast period 2023-2030. Winter wear comprises clothing and boots designed to regulate the body’s temperature during the cold season. A wide range of winter clothing styles are available, including cardigans, scarves, wraps, shawls, suits, and coats. Fashion-conscious individuals worldwide can find various trendy winter clothes on the market to meet their needs. The winter wear market is expanding due to an increase in consumer purchasing power and demand for premium and branded products.
The trend of rapid urbanization has caused a shift in consumer lifestyles, leading to an increase in outdoor activities and adventure-seeking. As a result, urban residents are embracing outdoor living and traveling to colder climates, which has amplified the demand for comfortable and stylish winter wear. The thriving winter tourism industry has also contributed to this demand, driving market growth. However, sudden weather changes and poor environmental conditions have decreased sales of winter wear clothing in some sectors. Also, the large production time needed by the companies halts the market growth. Additionally, a shift in consumer preferences towards newly arrived and light-weighted winter wear products has fueled growth in the forecast period.
The key regions considered for the Global Winter Wear Market study include Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. The Asia Pacific region dominates the market due to a rise in acceptance of a wide variety of winter wear in countries such as China, Japan, and India, along with a large population base in the region. Moreover, changing weather conditions in Southeast Asia countries have led to a significant share of winter wear apparel in the region. Middle East and Africa are expected to grow significantly over the forecast period, owing to rising demand for globally trending winter wear products in specific regions such as Saudi Arabia, South Africa and UAE. However, sudden changes in low-temperature conditions in the African countries have contributed to the rise in demand for the products over the forecast period.
Major market players included in this report are:
Zara SA
Gap Inc.
VF Corporation
Recreational Equipment, Inc. (REI)
J. Crew Group, Inc.
Patagonia, Inc.
The North Face, Inc.
Columbia Sportswear Company
Eddie Bauer, LLC
Arc’teryx Equipment, Inc.
Recent Developments in the Market:
Ø In September 2022, Columbia Sportswear Company announced a partnership with sports and entertainment group Dude Perfect to celebrate the outdoors and encourage people to get outside. This partnership has resulted in both businesses gaining more capital and growth opportunities.
Ø In August 2021, Gap Inc. acquired E-commerce startup Drapr, an online application using technology that enables customers to quickly create 3D avatars and virtually try on clothing. This acquisition is advantageous for Gap Inc. as it increases sales and revenue for the company.
Ø In October 2021, Gap Inc. acquired Context-Based 4 Casting Ltd. (CB4), a start-up based in New York and Tel Aviv that uses advanced AI and machine learning tools to revolutionize retail operations. This acquisition will enhance sales and improve the customer experience by utilizing predictive analytics and demand sensing for Gap Inc.
Ø In September 2020, Abroadens International Co. Ltd. launched their winter collection of apparel products, including jackets and trousers under their brand PING for the men and women segment.
Global Winter Wear Market Report Scope:
ü Historical Data – 2020 – 2021
ü Base Year for Estimation – 2022
ü Forecast period – 2023-2030
ü Report Coverage – Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
ü Segments Covered – Product, End Use, Region
ü Regional Scope – North America; Europe; Asia Pacific; Latin America; Middle East & Africa
ü Customization Scope – Free report customization (equivalent to up to 8 analyst’s working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Product:
Coats & Jackets
Sweaters & Cardigans
Shawls & Scarves
Others
By End Use:
Men
Women
Children
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa