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Global Automotive Over-the-Air (OTA) Market is valued approximately USD 2606.3 million in 2021 and is anticipated to grow with a healthy growth rate of more than 18.76 % over the forecast period 2022-2029. The Automotive over-the-air (OTA) refers to the process of distributing software updates wirelessly to vehicles. These updates are critical and essential for smooth functioning of software defined vehicles. The over-the-air (OTA) updates are downloaded with the help of 4G LTE cellular network or Wi-Fi connectivity. Distribution of updates over the air offers several advantages such as it eliminates the need to visit a dealership, as well as increase customer satisfaction. The rising adoption of Connected Cars Worldwide and increasing emergence of IoT in Automotive Sector as well as strategic initiatives from leading market players are factors that are accelerating the global market demand. For instance, according to Statista – during 2021, the global connected car market was valued at USD 65 billion, and it is projected to grow to USD 121 billion by 2025. Furthermore, leading market players are working towards new partnerships to offer innovative products and solutions. For instance, in December 2021, California, US based Mullen Automotive Inc., an emerging electric vehicle manufacturer, entered in a strategic partnership with Michigan, US based DSA Systems, a leading international provider of vehicle system diagnostics and remote OTA technology. Under this partnership both the players would work towards the development of proprietary vehicle diagnostics and remote OTA solutions for the Mullen FIVE EV Crossover. Also, growing concern over automobile cybersecurity and rising technological advancements in automobile sector are anticipated to act as a catalyzing factor for the market demand during the forecast period. However, a high cost associated with over the air updates as well as infrastructure constraints in developing regions impede the growth of the market over the forecast period of 2022-2028.
The key regions considered for the global Automotive Over-the-Air (OTA) market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. North America is the leading region across the world in terms of market share owing to the growing emergence of self-driving cars and presence of leading market players in the region. Whereas, Asia Pacific is anticipated to exhibit a significant growth rate over the forecast period 2022-2028. Factors such as the thriving growth of automotive sector and rising penetration of connected cars in the region, would create lucrative growth prospects for the Automotive Over-the-Air (OTA) market across the Asia Pacific region.
Major market players included in this report are:
Airbiquity Inc.
Blackberry Qnx
Continental Ag
Harman International
Infineon Technologies Ag
Intel Corporation
Nxp Semiconductors Nv
Qualcomm, Inc.
Robert Bosch Gmbh
Verizon Communications Inc.
Recent Developments in the Market:
in February 2022, India based Pricol announced a strategic technology partnership with San Jose, California, US based Sibros Technologies to offer Connected Vehicle Solutions in the Indian and ASEAN markets
Global Automotive over-the-air (OTA) Market Report Scope:
Historical Data 2019-2020-2021
Base Year for Estimation 2021
Forecast period 2022-2029
Report Coverage Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered Vehicle Type, Technology Type, Application, Region
Regional Scope North America; Europe; Asia Pacific; Latin America; Rest of the World
Customization Scope Free report customization (equivalent up to 8 analyst’s working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Vehicle Type
Passenger Vehicles
Commercial Vehicles
Electric Vehicles
By Technology Type
Firmware Over-the-Air (FOTA)
Software Over-the-Air (SOTA))
By Application
Telematics Control Unit
Electronic Control Unit
Infotainment
Safety and Security
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Chapter 1. Executive Summary
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2019-2029 (USD Million)
1.2.1. Femtech Market, by Region, 2019-2029 (USD Million)
1.2.2. Femtech Market, by Product type, 2019-2029 (USD Million)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global Femtech Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Scope of the Study
2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global Femtech Market Dynamics
3.1. Femtech Market Impact Analysis (2019-2029)
3.1.1. Market Drivers
3.1.1.1. Surge in prevalence of female-specific diseases
3.1.1.2. Increasing Smartphone penetration
3.1.2. Market Challenges
3.1.2.1. Growing cybersecurity and privacy concerns
3.1.3. Market Opportunities
3.1.3.1. Rising proliferation of digital health
3.1.3.2. Increase in launches and development of femtech apps
Chapter 4. Global Femtech Market Industry Analysis
4.1. Porter’s 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.2. Futuristic Approach to Porter’s 5 Force Model (2019-2029)
4.3. PEST Analysis
4.3.1. Political
4.3.2. Economical
4.3.3. Social
4.3.4. Technological
4.4. Investment Adoption Model
4.5. Analyst Recommendation & Conclusion
4.6. Top investment opportunity
4.7. Top winning strategies
Chapter 5. Risk Assessment: COVID-19 Impact
5.1. Assessment of the overall impact of COVID-19 on the industry
5.2. Pre COVID-19 and post COVID-19 Market scenario
Chapter 6. Global Femtech Market, by Product type
6.1. Market Snapshot
6.2. Global Femtech Market by Product type, Performance – Potential Analysis
6.3. Global Femtech Market Estimates & Forecasts by Product type 2019-2029 (USD Million)
6.4. Femtech Market, Sub Segment Analysis
6.4.1. Wearables
6.4.2. Mobile Apps
Chapter 7. Global Femtech Market, Regional Analysis
7.1. Femtech Market, Regional Market Snapshot
7.2. North America Femtech Market
7.2.1. U.S. Femtech Market
7.2.1.1. Product type breakdown estimates & forecasts, 2019-2029
7.2.2. Canada Femtech Market
7.3. Europe Femtech Market Snapshot
7.3.1. U.K. Femtech Market
7.3.2. Germany Femtech Market
7.3.3. France Femtech Market
7.3.4. Spain Femtech Market
7.3.5. Italy Femtech Market
7.3.6. Rest of Europe Femtech Market
7.4. Asia-Pacific Femtech Market Snapshot
7.4.1. China Femtech Market
7.4.2. India Femtech Market
7.4.3. Japan Femtech Market
7.4.4. Australia Femtech Market
7.4.5. South Korea Femtech Market
7.4.6. Rest of Asia Pacific Femtech Market
7.5. Latin America Femtech Market Snapshot
7.5.1. Brazil Femtech Market
7.5.2. Mexico Femtech Market
7.6. Rest of The World Femtech Market
Chapter 8. Competitive Intelligence
8.1. Top Market Strategies
8.2. Company Profiles
8.2.1. Flo Health, Inc
8.2.1.1. Key Information
8.2.1.2. Overview
8.2.1.3. Financial (Subject to Data Availability)
8.2.1.4. Product Summary
8.2.1.5. Recent Developments
8.2.2. Natural Cycles USA Corp
8.2.3. Glow, Inc
8.2.4. Clue by Biowink GmbH
8.2.5. Withings
8.2.6. iSona Health
8.2.7. Fitbit, Inc
8.2.8. iBreve
8.2.9. Apple, Inc
8.2.10. Ava AG
Chapter 9. Research Process
9.1. Research Process
9.1.1. Data Mining
9.1.2. Analysis
9.1.3. Market Estimation
9.1.4. Validation
9.1.5. Publishing
9.2. Research Attributes
9.3. Research Assumption
The study of the market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geographies to provide a better regional outlook. In the report, country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. Our analysts contact company executives, managers, key opinion leaders, and industry experts. This enables our analyst to derive the closest possible figures without any major deviations in the actual number.
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